HISTORIC EVENT

Atlanta International Pop Festival

Historic Music Festival

EVENT OVERVIEW

About Atlanta International Pop Festival

The Atlanta International Pop Festivals of 1969 and 1970 brought large-scale rock festivals to Georgia and helped establish promoter Alex Cooley as a major concert producer.

Founded1969
Organizer / ProducerAlex Cooley and partners
LocationAtlanta International Raceway / Middle Georgia Raceway, Hampton / Byron, GA, United States

HOW IT DEVELOPED

Event History

The 1969 festival at Atlanta International Raceway drew more than 100,000 fans. The 1970 festival moved to Middle Georgia Raceway in Byron, where estimates ranged from 200,000 to 300,000 people and the gates were eventually opened to the crowd.

WHY HERE

Location History

The 1969 event was held at Atlanta International Raceway in Hampton. The second festival moved in 1970 to Middle Georgia Raceway in Byron, about ninety miles south of Atlanta.

BY THE NUMBERS

Attendance History

EditionLocationAttendance
Atlanta International Pop Festival 1969 Atlanta International Raceway, Hampton, GA, United States 100,000New Georgia Encyclopedia says more than 100,000 fans attended.
Atlanta International Pop Festival 1970 Middle Georgia Raceway, Byron, GA, United States Source-dependentNew Georgia Encyclopedia says estimates vary, likely between 200,000 and 300,000.

WHO WAS THERE

Past Bands & Performers

Atlanta Pop Festival 1969

Atlanta Pop Festival 1970

FACT CHECK

Sources & Verification

Primary source: New Georgia Encyclopedia

Last verified: August 28, 2026

Class Act leaves unsupported facts out rather than estimate or invent them.